DROP / 01 — LIVE NOW
🇺🇸 Memorial Day Sale 🇺🇸
GET 20% OFF all of our American-made products now through Memorial Day.
Shop Now →
DROP / 02 — NOVEMBER
Purge Darkness.
Zero Mercy.
This world is dark enough. Push out the shadows and be the light. Our November drop is live...
Shop Now →FRESH FROM THE FORGE
Top Sellers
BRB-011 / NOV DROP
Death to Darkness [Short Sleeve Tee]
From $39.99 USD
BRB-076 / USA-MADE
🇺🇸 76 Strapped Collector's Edition Lifting Strap Package
$76.00 USD $89.00
BRB-054 / USA-MADE
🇺🇸 American-Made "Conductor" Series Lifting Straps
$54.99 USD
BRB-008 / USA-MADE
🇺🇸 American-Made PVC Patch 🇺🇸
$8.00 USD $9.99
BRB-047 / PUMP COVER
Conquer [Pump Cover]
$47.99 USD
CHOOSE YOUR WEAPON
The Arsenal
AFFORDABLE
Lifting Gear
Quality doesn't have to come with a crazy price tag. We manufacture and offer affordable lifting gear and gym accessories to help you push your limits...safely. New American-made straps now available!
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MADE-TO-ORDER
Apparel & Gymwear
Our heavyweight tees are what started it all but our line of premium activewear continues to expand with new tees, tanks, hoodies, and more being added weekly.
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PREMIUM
Headwear
Your favorite gym hat awaits. From truckers to flat bills, our premium headwear is available in a variety of colors and patch styles. New styles dropping monthly!
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CREW / NOVEMBER DROP
WHO WE ARE
Strong Mind.Strong Grind.
Barbarian Fitness Co. provides premium fitness apparel and lifting gear to those seeking a stronger mind and body. We design and produce all of our apparel in-house with a refined focus on producing American-made lifting gear and apparel. Forged by the hands and minds of a team of fitness and weight training enthusiasts, our goal is to empower people to better themselves every single day. Strong mind. Strong grind.
Learn more →OUR ETHOS
The infamous quote, "Live Fast. Die Young." is such a misleading message. Embrace life and seek adventure but take care of your body while doing so. God only gives us one body and it's our job to strengthen it. That's why "Train Hard. Die Old." resonates so well with us as a motto. Take care of your body. Train hard. Eat right. Stay active. Live a long life and… die old. That's at least the goal, right?
// BARBARIAN FITNESS CO. — ALPHARETTA, GA
RESTOCK THE ARMORY
More Steel
BRB-101 / MARCH DROP
Iron Rampage - Premium Pump Cover
$52.99
BRB-102 / PUMP COVER
Train Hard. Die Old. [Pump Cover]
$44.99
BRB-103 / PUMP COVER
Prepare for War [Pump Cover]
$44.99
BRB-104 / HEAVYWEIGHT TEE
Guard Your Soul [Short Sleeve Tee]
$42.99
BRB-105 / PUMP COVER
Arc 2.0 [Pump Cover]
$49.99
BRB-106 / MADE TO ORDER
🇺🇸 HEAVY STRIFE - 100% AMERICAN-MADE Heavyweight Zipper Hoodie [Made to Order] 🇺🇸
$149.99
BRB-107 / LIFTING GEAR
13mm Weightlifting Lever Belt
$159.99
BRB-108 / ACCESSORIES
Barbarian Reaver Gym Duffel Bag
$229.00